Our Services

Our Services

At Crafted Flow, we specialize in Salesforce Marketing Cloud solutions that bring strategy, automation, and personalization into perfect alignment. From journey design and data segmentation to AI-powered content and campaign execution, our services are built to help you connect with your audience in smarter, more meaningful ways.

Let’s craft journeys that flow with intention — and deliver with impact.

  • Custom Journey Development

    We design automated, personalized journeys using Salesforce Marketing Cloud across email, SMS, and app channels. These journeys are crafted to nurture customer relationships and drive real results.

  • AI-Powered Personalization

    Using Einstein AI and dynamic content, we build intelligent campaigns that adapt to customer behavior and preferences in real time — boosting engagement and conversions.

  • SFMC Implementations & Integrations

    From setup to system integration, we implement Salesforce Marketing Cloud and ensure it works seamlessly with your CRM, data tools, and tech stack.

  • Automated Communications

    We streamline ad-hoc marketing workflows with automation, helping you send the right message at the right time — consistently and efficiently.

  • Data Strategy & Segmentation

    We turn raw customer data into actionable insights by building smart segmentation strategies powered by Salesforce Data Cloud.

  • Campaign Performance Analytics

    We track, test, and refine your campaigns using built-in analytics and A/B testing, providing you with the insights needed to optimize engagement and ROI.

  • Campaign Project Management

    From kickoff to launch, we manage the entire campaign lifecycle — aligning teams, tools, content, and approvals to keep your SFMC campaigns organized and on time.

  • Comprehensive Marketing Cloud Audits

    We conduct in-depth audits of your Marketing Cloud setup, identifying gaps and opportunities to enhance performance, compliance, and scalability.

 FAQs

  • We offer end-to-end Salesforce Marketing Cloud solutions — including journey design, AI-powered personalization, data segmentation, campaign execution, and performance analysis. Whether you need a fresh implementation or a strategy tune-up, we bring the expertise to make your marketing flow.

  • Yes! From kickoff and content coordination to testing and deployment, we manage the entire campaign process. We align with your team, tools, and timelines to keep your campaigns running smoothly and on schedule.

  • Yes to both — not every engagement needs to be long-term. Whether you’re looking for a one-time journey build, a fresh set of eyes on your Marketing Cloud setup, or a deep-dive audit of your data and automations, we’ve got you. Our à la carte services are perfect for teams who want strategic clarity, quick wins, or a jumpstart on larger goals — without a long commitment.

  • We combine data strategy, AI personalization, and a human-centered mindset to craft journeys that feel thoughtful and perform powerfully. Our approach is intentional, collaborative, and rooted in helping your brand connect in a way that truly resonates.

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